yajuvender
New member
Hi all,
This is for everyone to look at a problem in a different way.
Problem 1 and Solution:
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One of the big Soap Manufacturing companies had a problem from the customer saying one of his cases was empty. This was looked upon by the company as a serious issue b’coz this company says 'customers are our bosses' and stuff like that...
They went to invent sophisticated machine that does a high level scanning of the cases as they were made pass by it on a custom built conveyor designed for this specific purpose... these are the most renowned engineers that existed in the company..
One of the mechanic who was amused by the new REVOLUTIONARY change get struck by a single fact... he proposed it and he was in the limelight fortnight..
He put a powerful blower in the place of the SOPHISTICATED equipment, which blew away the empty cases!!!!
Problem 2 and Solution:
----------------------
OTIS, the elevator company from the USA had a problem of dealing with elevators that were very slow. The problem statement that was being addressed by the engineers @ OTIS was: Elevators are very slow.
They invented more powerful motors, better lubricants etc. etc. and still the problem remained.
One bright young engineer came along and after carefully studying the data/reports etc., reworded the problem statement as: People think elevators are very slow.
Witness how prefixing 2 words before the original problem statement completely changed the focus
This completely changed the focus and OTIS engineers addressed the "perception" problem by putting up a mirror (till then non-existent in elevators) inside the elevators; so that people could proudly look at
their own images even as they moved up multi-storey buildings. As expected, the problem disappeared.
P.S: As usual various "forms" of this incident can be found if you search google. Some attribute it to the lateral thinking guru Edward De Bono.
The Difference Between Focus on Problems, and Focus on Solutions:
When NASA began the launch of astronauts into space, they found out that the pens wouldn't work at zero gravity. (Ink won't flow down to the writing surface) In order to solve this problem, they hired Andersen Consulting (Accenture today). It took them one decade and 12 million dollars. They
developed a pen that worked at zero gravity, upside down, under water, in practically any surface including crystal and in a temperature range from below freezing to over 300 degrees C.
The Russians used a pencil...
This is for everyone to look at a problem in a different way.
Problem 1 and Solution:
----------------------
One of the big Soap Manufacturing companies had a problem from the customer saying one of his cases was empty. This was looked upon by the company as a serious issue b’coz this company says 'customers are our bosses' and stuff like that...
They went to invent sophisticated machine that does a high level scanning of the cases as they were made pass by it on a custom built conveyor designed for this specific purpose... these are the most renowned engineers that existed in the company..
One of the mechanic who was amused by the new REVOLUTIONARY change get struck by a single fact... he proposed it and he was in the limelight fortnight..
He put a powerful blower in the place of the SOPHISTICATED equipment, which blew away the empty cases!!!!
Problem 2 and Solution:
----------------------
OTIS, the elevator company from the USA had a problem of dealing with elevators that were very slow. The problem statement that was being addressed by the engineers @ OTIS was: Elevators are very slow.
They invented more powerful motors, better lubricants etc. etc. and still the problem remained.
One bright young engineer came along and after carefully studying the data/reports etc., reworded the problem statement as: People think elevators are very slow.
Witness how prefixing 2 words before the original problem statement completely changed the focus
This completely changed the focus and OTIS engineers addressed the "perception" problem by putting up a mirror (till then non-existent in elevators) inside the elevators; so that people could proudly look at
their own images even as they moved up multi-storey buildings. As expected, the problem disappeared.
P.S: As usual various "forms" of this incident can be found if you search google. Some attribute it to the lateral thinking guru Edward De Bono.
The Difference Between Focus on Problems, and Focus on Solutions:
When NASA began the launch of astronauts into space, they found out that the pens wouldn't work at zero gravity. (Ink won't flow down to the writing surface) In order to solve this problem, they hired Andersen Consulting (Accenture today). It took them one decade and 12 million dollars. They
developed a pen that worked at zero gravity, upside down, under water, in practically any surface including crystal and in a temperature range from below freezing to over 300 degrees C.
The Russians used a pencil...